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Sponsoring & Adoption



Sponsoring the Spanish Riding School does not only consist in publicly assuming cultural responsibility and supporting Austrian tradition, but sponsors also benefit from many advantages only a world-renowned and unique institution like the Spanish Riding School can provide.

This institution looks back at a history of more than 430 years that have not always been easy, but to this day it remains one of the most prestigious landmark institutions of Austrian culture. The Spanish Riding School enjoys an impeccable reputation and is one of Austria’s best-known brands.


Being or becoming a sponsor of the Spanish Riding School therefore means benefiting from our brand’s unique image, that on a national as well as on an international scale conveys such values as utmost precision, singularity, professionalism, tradition and highest quality.


Christmas Market in the Lipizzaner Stables

The first Christmas market in the Lipizzaner stables of the Spanish Riding School opens its doors in the heart of Vienna’s city center.

The highlight is a sparkling, spectacular Pegasus that floats over the covered courtyard of the renaissance Stable Castle. An elegant, circular white bar represents the culinary center of the market. The crowning glory of this magical Advent-event are the famous white horses themselves by being permanently present and observing the ongoing action from their outdoor stalls of the stables. They will guarantee “Advent in the Lipizzaner Stables” to become a unique and unforgettable experience. Special delights and handcrafted goods of local manufacturers from Lower Austria and a varied entertainment program, including musical performances are presented in consonance with the beautiful Renaissance atmosphere.






Adopting at Spanish Riding School - Lipizzaner Stud Piber

Lipizzaners are Europe’s oldest domesticated horse breed. The tradition of their breeding goes back to the year 1580, the history of their education even to Ancient Greece. Since 1920, the noble horses are bred in the Federal Stud Piber in Styria, Austria. Each year, the riders and chief riders muster the young stallions and select the best to be trained in the High School of Riding at the Spanish Riding School in Vienna.


Adopting creates sympathies

An adoption offers a novel and interesting way for companies, banks, but also individuals to be present in a traditional and positive environment – to attract new customers, business partners or new target groups.

The Federal Stud Piber fulfils a very important function in the preservation of Austrian culture in breeding and selecting the famous Lipizzaner stallions for the Spanish Riding School in Vienna. Through the adoption of a Lipizzaner, your company conveys numerous positive messages:

  • Promoter and supporter of Austrian cultural heritage
  • Reaching a multi-faceted international audience
  • National as well as international recognition through a link or a mention of the sponsor on the website of the Spanish Riding School or the Federal Stud Piber, which both attract millions of interested visitors


What is an adoption?

Adopting a horse means paying a certain annual amount, earmarked for a specific project, for a foal or a school stallion of the Spanish Riding School. We offer two models: private adoption or company adoption for a foal in the Federal Stud Piber or a stallion of the Spanish Riding School.

The donations are specifically employed to maintain the high breeding standards and the professional care of the horses.


Daniela Zedinger
Daniela Zedinger

Daniela Zedinger

Executed Assistant

Tel.: +43-1-533 90 31-27

Fax: +43-1-533 90 32-77